The Build Log

Building our own outbound in public.

How we work, shown rather than claimed: the builds, the architecture, and the decisions behind them, including the misses. As campaign data accrues, the numbers land here too. RSS

Jul 9, 2026 · Peter Galilee

Why our pricing is flat, public, and capped

Agency pricing in 2026 is a fee stack wearing a retainer. We published ours instead: $10k / $25k / $100k, flat, with the reasoning.

#pricing #build-in-public #positioning